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Category archives: AIMMS

Modeling brewing capacity to drive cost savings at HEINEKEN

Posted on October 24, 2018 by Leave a reply

HEINEKEN-Logo-JPGHeineken is one of the world’s best-known beers. But for HEINEKEN International, the famed lager is only one of its products. The company owns more than 165 breweries around the world. It operates in 70 countries with a workforce of 80,000, producing over 300 specialty beers and ciders at international, regional and local levels. Planning such a large operation efficiently is no doubt a challenge, but HEINEKEN’s quest for efficiency started in the company’s early years. In 1966, HEINEKEN became one of the first Dutch companies to adopt container shipping. Decades later, they would debut a climate-efficient shipping route between their brewery and the port of Rotterdam. Today, the company is betting on prescriptive analytics to plan its operations more efficiently and prevent lost sales in a constantly changing market. AIMMS has been a crucial partner in this journey. To learn more about these efforts, we spoke with Wilko Sierksma, HEINEKEN’s manager for Network Design and Global S&OP.  

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This entry was posted in AIMMS, AIMMS PRO, Optimization, Supply chain optimization on by .

Through the Hype Cycle: Exploring the Many Applications of AIMMS Technology in Supply Chain Planning

Posted on February 18, 2016 by Leave a reply

As you may have heard, AIMMS was recently featured in Gartner’s Hype Cycle for Supply Chain Planning (SCP). The Hype Cycle is a great resource for Supply Chain and IT leaders. It offers an overview of the enormous breadth of solutions for Supply Chain planning, giving you insight into the many fields where you can leverage technology to boost your company’s performance. It also helps you understand which technologies and applications have gone through their teething cycle, which ones are already mature, and ultimately, which one would be right for you. In the document, Gartner positions AIMMS as a key vendor in Prescriptive Analytics – a form of Advanced Analytics that can improve decision making in several areas of the supply chain, including logistics, planning, and manufacturing. But you can apply AIMMS to many other areas as well. I will explore some of those areas in this post.

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This entry was posted in AIMMS, AIMMS PRO, analytics, Gartner Hype Cycle, Supply chain optimization on by .

AIMMS in 2016: what’s in store for this year

Posted on February 08, 2016 by Leave a reply

2015 was a very exciting year for AIMMS. We welcomed many new customers, resulting in a 40% increase in revenue growth. We also grew as a team and have expanded to a new office in The Netherlands. I’m happy to say that 2016 looks even more promising! We are witnessing a growing interest in prescriptive analytics across a wide variety of industries. The use of AIMMS PRO specifically is increasing, as companies are realizing the huge benefits of providing their staff with decision support tools. In this blog post, I will share some exciting new use cases, a quick glimpse of our product and customer service goals, and a short update about AIMMS partnerships.

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This entry was posted in AIMMS, AIMMS PRO, analytics on by .
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